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Channel Strategy Development
The process of Channel, or Customer, focused Strategy is by nature an in-depth look at the forces shaping your market and then interpreting the information in a way which allows you to make critical and strategic decisions for your business. This is a process that should be well considered, well processed and extremely well executed. It is a process best left to rigour and discipline as mistakes will be costly and substantial. This course provides you with the process, toolkits, templates and rigour associated with the best practices internationally for the preparation of your businesses strategic plan. This course will ensure you have a compelling strategic intention for you business. Content includes:
• Identifying Market Drivers
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